Job Description:
– Manage the loyalty programs & digital promotional campaigns and accountable for achieving the overall key business objectives
– Coordinate the development of loyalty program & digital platform with regional team & international vendors including campaign briefing, planning & launching
– Plan and develop the loyalty program calendar of activities and events to meet pre-defined objectives
– Perform day-to-day execution of digital platform, system and email marketing activities to drive business growth; including data pulls, campaign setup test, execution, reporting and optimization
– Assist the Marketing & Category Manager on managing the members web portal, digital platform and content flow to continuously identify and improve overall user experience
– Support the internal team (customers services & operations team) on the day-to-day inquiries related to loyalty program including program details & digital platform functions
– Oversee & internally conduct training for the team especially operation team on digital platform, systems and processes to ensure a smooth roll-out
– Take responsible for trackers and campaign performance reports locally & regionally in a weekly & monthly basis including pre, during, post campaign
– Regularly review and update on competitors’ loyalty program & digital promotional campaign and proposes proactive initiatives to management team
– Other tasks assigned by superior.
Job Requirements:
– Degree in Business or equivalent preferably Marketing or Business related.
– 3 years’ experience in Product Marketing or Brand Management in Retail or Packaged Goods Environment, preferably F&B industry.
– Good analytical skills with eye for details.
– Ability to communicate clearly and concisely both orally & writing.
– Ability to work independently and collaboratively.
– Ability to work in a fast paced and changing environment.
– Time management and strong project management skills.
– Ability to act resourcefully and creatively.
Salary
Note: Salary range based on professional experience and length of services. - Forte Insurance / NSSF - Gas Allowance - Phone Allowance - Yearly Bonus - Yearly Salary Increase
Business product
It is Food & Beverage (F&B) International brand.
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